Consulting Expert Tips, Insights, and News

Learn from our speakers and members the inside perspectives on how to be a
successful consultant in today’s economic climate.

  • I just finished reading a wonderful article on The Huffington Post by Morra Aarons-Mele, called "The Women We Know." It's a good read, so make sure to visit the site. Morra convenes an online group for the American Cancer Society, so she uses her experiences in, and mini stories from, that realm to illustrate her Read more...

  • Having to pick up the phone to follow-up with a client or potential client with the hopes of generating new business is a challenge that I’ve yet to master. What if I’m bothering them? What if they think I’m too pushy? Even worse, what if they think of me as a salesperson, and I lose Read more...

  • Anyone who knows me is probably wondering how I could be writing a post on work-life balance. This year has been full of days that start at 6 or 6:30 and don't end until midnight or later and working weekends. In fact, I've found little time for one of my favorite stress relievers: exercise. NOTE: Read more...

  • Brand design can extend into all realms of a business's designs - even into the design of feedback or subscription forms on your website. Here's an example of how you can customize a form to match your brand design. When you're designing your form, keep your brand's color palette, font style and other brand standards Read more...

  • A consultant can handle their "Keep In Touch" Marketing (where you keep in touch with past clients, interested prospects and people who have requested that you email them) in a few different ways. These solutions include: An e-zine (email newsletter) Having people subscribe to get emails from your blog through a solution like Feedburner RSS Read more...

  • Nice short article by Digital Inspiration on a new Bit.ly feature: uploading files and sharing them through email, Twitter, and other social networks. The post explains how to do it and lists the advantages of using it vs. uploading files directly to yfrog.   Read "Now Upload Files Through Bit.ly" or try it for yourself.

  • In this age of internet (in)security, it is now more than ever crucial to establish a system of password creation that is both safe and easy to remember. Following is one method that should help prevent you from falling into common mistakes when creating passwords, such as writing them down in order to remember them, Read more...

  • This bit of prose has crossed my email many times, and I've shared it with my friends and family in the past. This time, I thought I'd share it with my WIC friends. I know some of our members, affiliates, and readers are men, but I think you'll see the value in the message and Read more...

  • I ran across this newsletter article (Proposal or Contract? February 2005) on the Win Without Pitching site a few weeks back. I remembered then that someone had told me to check out WWP a while ago. In the constant overflow of information running across my radar, I had forgotten to do so. I encourage you Read more...

  • Tips to visually improve the quality of a Flip video (or, really any video that you create for your website): 1. Dress the part. If you know you're going to be making an on-camera appearance, get ready for it. You may consider wearing your company colors, or a version of those. Or, wear an outfit Read more...