Many people think of WIC for our renowned email list and our monthly meetings (third Thursday of the month, 6pm, alternating between Menlo Park and Mountain View). But consultants from all over the Bay Area are discovering another side of WIC--our regional satellite meetings. These meetings are held regularly in the South Bay (Los Gatos), Read more...

Want to get found on LinkedIn - by both potential clients and people who place consultants? To identify good matches for those needs, there are 3 basic paths that are used, depending on the particular needs. I'll speak first to the search path itself, and how we as consultants can influence being found. Think of Read more...

Join me at Keypoint Credit Union in Santa Clara on Wednesday evening February 25th from 6 - 8pm for a free seminar about how nonprofits can use marketing to promote and grow their organizations. In this tight economy, all the concerns of nonprofits -- recruiting volunteers, fundraising, building awareness and delivering programs to key constituents Read more...

I just read a great little article on Social Media Explorer by David Finch, "The Social Media Trap: What's the Next Big Thing?" It's great, because it reminds us to focus on what's currently there and how we can maximize what we're doing versus looking to the "next big thing." And as consultants wearing many hats, a Read more...

Our WIC community now numbers over 400 consultants, stretching beyond the Bay Area to locations all around the US. Some of our members and affiliates are very effective at leveraging the power of WIC to build and grow their businesses. I'd like to share a few observations regarding those that are most successful. Many people Read more...

As consultants, we're leaders and influencers. And we help our clients, as leaders, to be at their best. What, then, is the best leadership style? It depends. Leadership, to be great, must be right for the time, the goals of the team or organization, the resources that can be rounded up for the cause, and Read more...

I know I'm a little late for the first day of the Chinese New Year, but the big parade here in the Bay Area is the real kickoff for me. The Year of the Ox is a time for strength, power, hard work, duty, and discipline. These sound like attributes we'd want to have in Read more...

Suzanne Skyvara, a WIC member, sent a great email to the WIC Community list, sharing two articles about Twitter that she found interesting and thought other consultants might as well. Thanks Suzanne! I thought I'd share her post here for three reasons: 1) it's a timely topic that would make for a good conversation on Read more...

Thanks to my desktop alerts from ABC7News, I just heard the big news that Carol Bartz of AutoDesk has been named as CEO at Yahoo, replacing Jerry Wang.    Any time a woman is named to a big role in Silicon Valley, I think it's a good thing...although, based on the 'Sarah Palin incident', it Read more...

Welcome back to work, everyone...hoping that everyone took some good family time off over the holidays since it sure seemed like our clients did! The great thing about taking a little break is that it gives perspective--and I come back optimistic and eager about the new year...I saw trends over the holiday that are quite Read more...